I was the Lead Artist on Get Crafty, a creative AI generation mobile game that enables the user to indulge their craft interests in a fun and easy bite-sized experience.
My role was to create the visual aesthetic, UI and logo graphics, stencil art to help build your characters and crafts from. I was also responsible for designing the craft activities, developing style prompts and sourcing materials to combine with the stencil assets to create original user generated crafts.
Developed and released by 2UP Games in 2024 on IOS and Android

Get Crafty! Logo. Vectored and collaged out of AI gens. More on the process below
UI Design

UI concept presenting the range of Crafts Activities

UI concept presenting theme categories for the chosen craft

Explainer of the crafting process. The design is made out of provided stencils around a theme like this Christmas one. You choose a material which combines to create your own personal craft

Character Concepts for Townsfolk
Craft Stencil Designs and Illustration

Stencil sheet art I made for the Frog theme

Some example Designs and Gens made from the Frog stencil sheets

Stencil sheet art I made for the Monster Maker theme

Some example Designs and Gens made from the Monster Maker stencil sheets

Stencil sheet art I made for the Christmas Crafts theme

Some example Designs and Gens made from the Christmas Crafts stencil sheets

Stencil sheet art I made for the Pirates theme

Some example Designs and Gens made from the Pirates stencil sheets
Logo Design
