I was the Lead Artist on Get Crafty, a creative AI generation mobile game that enables the user to indulge their craft interests in a fun and easy bite-sized experience.  

My role was to create the visual aesthetic, UI and logo graphics, stencil art to help build your characters and crafts from. I was also responsible for designing the craft activities, developing style prompts and sourcing materials to combine with the stencil assets to create original user generated crafts.

Developed and released by 2UP Games in 2024 on IOS and Android
Get Crafty! Logo. Vectored and collaged out of AI gens. More on the process below 
UI Design
UI concept presenting the range of Crafts Activities
UI concept presenting the range of Crafts Activities
UI concept presenting theme categories for the chosen craft
UI concept presenting theme categories for the chosen craft
Explainer of the crafting process. The design is made out of provided stencils around a theme like this Christmas one. You choose a material which combines to create your own personal craft
Explainer of the crafting process. The design is made out of provided stencils around a theme like this Christmas one. You choose a material which combines to create your own personal craft
Character Concepts for Townsfolk
Craft Stencil Designs and Illustration 
Stencil sheet art I made for the Frog theme
Stencil sheet art I made for the Frog theme
Some example Designs and Gens made from the Frog stencil sheets
Some example Designs and Gens made from the Frog stencil sheets
Stencil sheet art I made for the Monster Maker theme
Stencil sheet art I made for the Monster Maker theme
Some example Designs and Gens made from the Monster Maker stencil sheets
Some example Designs and Gens made from the Monster Maker stencil sheets
Stencil sheet art I made for the Christmas Crafts theme
Stencil sheet art I made for the Christmas Crafts theme
Some example Designs and Gens made from the Christmas Crafts stencil sheets
Some example Designs and Gens made from the Christmas Crafts stencil sheets
Stencil sheet art I made for the Pirates theme
Stencil sheet art I made for the Pirates theme
Some example Designs and Gens made from the Pirates stencil sheets
Some example Designs and Gens made from the Pirates stencil sheets
Logo Design
Logo design process. At top is the initial sketch, followed by the final hand vectored asset which I combined with materials in AI software Stable diffusion's Controlnet tool to generate images where the material conforms to my design input . Using multiple gens I combined them together with vectors to create the final logo artwork
Logo design process. At top is the initial sketch, followed by the final hand vectored asset which I combined with materials in AI software Stable diffusion's Controlnet tool to generate images where the material conforms to my design input . Using multiple gens I combined them together with vectors to create the final logo artwork
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