I was the Lead Artist on "WHAT THE DRAW?!", a creative drawing AI Generation game with a sticker aesthetic. My role was to conceptualise and execute the visual aesthetic, characters, logo graphics and UI, along with developing AI style pipelines and prompts for Art generation.
Developed and released by 2UP Games in 2023 on IOS and Android

Character Art for Hubble, who presents you with Weird Science and Tech challenges

Character Art for Zoe, who presents you with Culture and Fashion Art Challenges

Character Art for Porridge, who presents you with Cosy and Meditative Art Challenges

Character Art for Milo, who presents you with Expressive Art Challenges

Sticker Designs

Sticker Designs

Style Icon designs, each a "Magic Marker" depicting the AI "art styles" that will transform your sketch

Character art for INKSI., a "Magic Marker" and "What the Draw?!"'s mascot

Style Icon designs, each a "Magic Marker" depicting the AI "art styles" that will transform your sketch

UI Design Transition Screen

Logo Art

Exploratory Mascot sketches

UI Design

UI Design

UI Design

UI Design - Style selection

UI Design elements

UI Design sketches
Game Teaser Trailer